You should have spent the last week posting teasers and affiliate testimonial, so now it's finally time to launch your Facebook competition.
We have done all the build up so now we can finally announce the competition to your facebook audience. This is the one and only instance we suggest a paid promotion on your posts as we want this one post to serve as a leader generator not only now but in the future too.
The Competition:
To reach our goals from the competition you will need to:
- Give away 3 x 1 month memberships.
- Schedule the competition to start at 8am Wednesday, until midnight Sunday.
- Post, promote, like and share the hell out of it.
- Have your team, friends and family engage with it.
The Post:
The post will be a video (see below) which can be downloaded here.
The content of the post will be:
#JOINOURCLUB #[SALON}Membership
We are thrilled to announce the launch of our new UNLIMITED BLOWDRY CLUB.
Enjoy unlimited pampering every month for just £XX and even bring a friend with you!
To celebrate, this week we are giving away a 30 day pass to three of our Facebook followers.
Be sure to follow the steps below before Midnight Sunday to be in with a chance of winning.
To enter our competition you need to:
- LIKE & SHARE this post
- TAG the friends you would bring.
- COMMENT why you would bring them.
- GO TO www.salonblocs.com/app/??? and register.
Registration is free, Winners will be announced next Wednesday. T&C's apply.
How to promote your post:
Here are instructions on how to boost your post, the setup should follow these specs:
- Audience - Female, Located in town, 28 - 50 years, interested in Fashion, Shopping, Wellness.
- Budget - the cost of 1 month membership to your club.
- Time - 3 days
How to pick the winners:
We do not want to leave anything to chance, so will be hand picking the winners, to do this follow the below criteria:
Exclude:
- Current clients.
- Posters under the age of 25 years.
Include:
- Posters very active on Social Media.
- Aged 25 to 45 years.
- Located in your town.
- Local business owners, or persons with big networks.
It may not always be possible to get 3 winners who match the criteria perfectly, however as close to as possible is better than random, use your own judgement to choose 3 winners who will go on to promote your club and remain after the free month.
Contacting the Winners:
Before announcing the winners we need to contact them directly in order to confirm they would be happy with the terms of the competition.
Here is the message to send:
Congratulations! You have been shortlisted as one of our lucky winners to receive a 1 month pass to our Salon membership.
In order to proceed I just need to ensure that you are happy with the following competition terms.
If you are happy please just reply to this message that you agree, or please just ask if you have any questions.
Unfortunately, due to the timely nature of announcing the winners I can only give you until 5 pm today before choosing another winner, I hope you understand.
THE TERMS & CONDITIONS.
In order to receive the 1 month pass please agree to the following:
- Upon receiving the pass you will post a thank you post, with our facebook page tagged and checked in, and including the hashtags #JoinOurClub & #[SalonName]Membership
- You will also comment on the "Announcement post" made by us.
- Following each Club appointment during your free month, you will post a selfie at the salon, with our facebook page tagged and checked in, and including the hashtags #JoinOurClub & #[SalonName]Membership
- You will Recommend us on our facebook page, quoting the Salon Membership and including the hashtags #JoinOurClub & #[SalonName]Membership
- You will allow us to take and publish photos of you in the salon before, during and after your service.
- You will invite 1 friend who is not currently a salon client, to join you at one of your club appointments.
- You agree for us to tag and mention you on facebook on Membership related posts.
- Following the 1 month you will post a thank you post and recommendation, with our facebook page tagged and checked in, and including the hashtags #JoinOurClub & #[SalonName]Membership
Announcing the Winners:
Once you have had confirmation from each of the 3 winners it is time to announce them on facebook.
This should be done on Wednesday any time apart from rush hour. Here's the post:
We are ecstatic to announce the 3 lucky winners of 1 months pass to our new UNLIMITED BLOWDRY CLUB MEMBERSHIP!!!
The 3 winners are:
- Name
- Name
- Name
Include an image from our marketing section.
Now just ensure that you make the most of your 3 new members, remember they are their to sell your club to others, keep pushing their posts out to your followers.