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1. Introduction to BLOCS

September 1, 2020

What is SalonBLOCS?

Business Leverage Of Core Services (blocs) is a new tool for entrepreneurs like you to implement “unlimited” memberships in their business easily, effectively and profitably.

It’s open ended so you decide exactly how to use it, you can set the parameters for your club such as the price, the rules, the number of bookings etc

So what exactly can you do with BLOCS?

BLOCS enables any service business to run an unlimited membership scheme, but to some this is a bit daunting; in which case just use it the way we do!

In our salon we run an Unlimited Blowdry Club, our members pay £40 per month and can book up to two appointments at any one time, bring a friend once per month free of charge, and book premium spaces at £10 a time.

We have 50 members and just under 100 on the waiting list.

Why is BLOCS such a useful tool?

The great news is once you have decided how you want to use it, blocs will handle everything for you, all you do is open availability in the diary. 

Just like a buffet – all you can eat – model; a membership business owner must use a strategy to ensure their bottom line is protected and a profit is made.

BLOCS software allows a you to utilise the benefits of a membership club, such as:

  1. Filling empty spaces.
  2. The USP brings in new clientele.
  3. Memberships breed loyalty.
  4. Increases staff productivity.
  5. Reduces the financial impact of recruitment.
  6. BRING IN A CONSISTENT MONTHLY INCOME + UPSELLS.

Whilst enforcing strict rules and automation. By running a membership through BLOCS, users are restricted to availability and number of appointments, by the stylist they choose and the lengths of time allowed. ALL communication, bookings and payments are automated and penalty fees are enforced.

Who can use BLOCS?

As Salon owners; we know the hardships small to medium businesses go through every day, the hours of toil to get clients through the door, the hoops to jump through in order to keep them there and then there’s the staff…we totally believe (and know from experience) BLOCS is the answer to all these problems and more.

BLOCS can also work alongside any scheduling software OR a physical diary.

We have built BLOCS with a Google sync which allows our software to communicate with other software that also has a Google sync, but it also works perfectly well next to a physical diary.

Message us to see if we can set a sync up for your booking software.

What’s in this BLOCS manual?

This manual contains all the technical information you will need to Start, Setup and run a BLOCS membership. If there is something you cannot find in BLOCS or if you are unsure how to accomplish a task then the manual is the right place for you.

Tasks such as:

  • Setting up your team.
  • Creating your terms and conditions.
  • Booking or Cancelling appointments.
  • Instant messaging club members.
  • Changing your profile weblink.

Can all be found in this manual.